New green initiatives may be waning due to expenses. "There was a definite spike in 'green' product interest, but there has been a decline in those inquiries. Cost seems to be the determining factor, as well as the availability of raw materials in the quantities (usually smaller quantities) needed," said Mark Gerling, executive vice president of sales and marketing of Parsons, Kansas-based The Flesh Company. "In many cases, there are minimum order volumes that exceed what is needed to produce a given job. For the most part, the excess material that we are required to purchase is rolled into the cost of the job, significantly inflating the cost to the customer. We have several customers for whom we have manufactured products that use SFI-certified paper, and any additional business is appreciated."
- Companies:
- Independent Printing Company
- Places:
- De Pere, Wisconsin
- Kansas