The Price is Right
Raising the perceived value on your holiday gifts just got easier
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Come on Down!
OK, don't get excited. A fast-talking game show host isn't actually calling you to be a contestant in this crazy bidding war insiders call the promotional products industry. Yet, it does feel a little like everyone's favorite game show sometimes, doesn't it?
Of all the things Bob Barker and Company have taught us (he'll always be the host in this writer's heart, no matter who they get to replace him), one thing stands out: You can never overestimate price—or undercut it, for that matter.
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- Companies:
- Teraco
- People:
- Julie Spear
- Rebecca Seltzer
E
Christen Gruebel
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