An Industry-Wide Headache
Everyone, it seems, loves inkjet technology. It’s efficient, easy on the budget and there’s certainly no denying the benefits of inkjet when it comes to personalization. Bottom line: inkjet-enabled solutions offer one of the rare growth sectors for an industry grappling with decline in many traditional products. So, the realization that inkjet-printed paper isn’t the most recycling-friendly is cause for some concern. Green, after all, is where it’s at in today’s marketplace. To have to explain one of your most value-added offerings might fly in the face of end-users’ green initiatives, well...that’s a problem. The topic sparked some lively debate during Graph Expo, held Oct. 26-29 at McCormick Place in Chicago and also at DRUPA, May 29-June 11 at the Trade Fair Center in Düsseldorf.