Top 50 Suppliers 2017 Interviews: No. 4 – Magnets 4 media

Bill Korowitz, CEO, Magnets 4 media

Every year, Print+Promo releases its 2017 Top 50 Suppliers list. To give you some insight into what it takes to make it to the top, we spoke to Bill Korowitz, CEO of Magnets 4 media, No. 4 on the list.

What was your company’s biggest accomplishment over the last year?

Bill Korowitz: Hiring more great people [stands out].

What is your company’s top priority for 2018?

BK: [We want] to get closer to our customers and get answers to our customers faster.

Besides sales numbers, what makes a top supplier?

BK: World-class customer service [is a must].

What is the biggest challenge facing the industry today, and how can we work toward a solution?

BK: We need more sales training for suppliers and distributors alike. Money and time [are issues, too].

What is the toughest part about being in charge?

BK: Making decisions without enough information to make a 
great call.

Whom do you admire most as a business leader?

BK: Peter Seidler, managing partner for Seidler Equity Partners. I think he’s very down-to-earth, but super smart, and proves to me every day that both of those qualities can co-exist.

To hear what other leading suppliers had to say, check out our 2017 Top 50 Suppliers list—complete with bonus information like an in-depth analysis and top 10 rankings for four leading product categories.