App-solutely Fabulous
What distributors need to know about developing e-commerce mobile solutions
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Today's expanding digital culture has altered the traditional brick-and-mortar landscape. It's no longer a question of when these changes will occur, but rather how companies can capitalize on this new business model.
E-commerce mobile applications particularly are a boon to shifting consumer technologies. Gartner, a leading information technology research and advisory company, estimates businesses will generate 50 percent of Web sales via their social presence and mobile applications by 2015.
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- People:
- Eli Sackett
- Stephen Derksen
- Places:
- Toronto
E
Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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