Editor's Notes
By Nichole Stella
About Nichole
Nichole Stella is the Editorial Director of Print Professional magazine, the publication for the distribution and manufacturing of printed products and Promo Marketing magazine, the source of product and marketing information for distributor sales professionals.
HR Gone Wild
It’s So Nice to Meet You, Now Tell Me About Your Upcoming Surgery...
May 13, 2013Requesting too much information can be bad whether you’re on a first date or filling out an I-9 for a...
Mike's Blog
3 Things I Learned at the Car Dealership
Apr 30, 2013Sales tips and tricks from the dealership lot....
Embellished
Watering Down the Message: 3 Marketing Mistakes from Maker's Mark
Mar 22, 2013Maker's Mark made a huge marketing mistake last month when it attempted to change its original forumla. Here are three...
Finding Your Oasis
In my neighborhood there is a wonderful small pub nestled on the corner right across the street from the only commercial shop in town, the General Store. It has an old-world feel about it and is a favorite haunt of many of the area’s top CEOs, hedge fund managers, attorneys, doctors and dentists, etc.
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The Business Zone
Upon the recommendation of Martin Varley, CEO of industry technology company Trade Only, I picked up a copy of the New York Times best selling business book, REWORK, by Jason Fried and David Heinemeier Hansson.
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Print's New Life
The life span of print has been a topic of discussion for what seems like eons now. Will the immediate gratification of smart phones and tablets, along with their easy accessibility to the Internet, its news, gossip and shopping, be the last straw to push print into oblivion?
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New Beginnings
Welcome to 2013! We made it—we successfully beat the economic doom and gloom, lived through a hard-fought presidential race, a potential Mayan Apocalypse, a myriad of natural disasters, fiscal cliffs and debt ceilings, etc. Now we have the chance to make a fresh start.
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In the Weeds
My brother-in-law recently opened a restaurant and is now learning what it means to be “in the weeds.” For those of you unfamiliar with this expression, it means you are crazy busy and working at a bionic pace.
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