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SALES + MARKETING

Generating more sales leads with effective methods and strategies.

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Sales + Marketing Books

  • Selling in Tough Times

    Selling in Tough Times In Selling in Tough Times , Linda Bishop draws on more than two decades of selling experience and the best practices developed by her national...

  • Strategic Sales Management

    Strategic Sales Management Build a stronger sales team in order to fulfill the changing demands of print buyers. With Strategic Sales Management , learn how to maintain a...

  • Customer-Centered Marketing

    Customer-Centered Marketing Learn how to create added value, develop strategic alliances and transform customer relationships into profit-generating partnerships with Customer-Centered Marketing ....

 

RSS More On Sales + Marketing

The Road Less Traveled: One Way to Think About Sales

Ryan Sauers May 19, 2015

In our sales approach we must think as leaders. Why should one take the road less traveled in sales? First, there is less competition on...

I Need More Time Every Day … Do You?

Ryan Sauers May 12, 2015

Life is a series of choices. We either define the moment or let the moment define us. Are you using your time in a deliberate...

Coca-Cola is Now Printing Cans and Bottles in Braille for Blind People (VIDEO)

May 12, 2015

Two new campaigns from Coca-Cola feature cans and bottles printed in braille, so blind people can read them. In Mexico, ad agency Anónimo realized...

The 3 Worst Things You May Be Doing When Setting Goals

May 12, 2015

Setting a goal is simple. Just say what you plan on doing and everything else falls into place. Right? Wrong. It turns out that...

8 Tips for Marketing on Shrinking Screens

May 5, 2015

The share of email opens occurring on a mobile device keeps growing, climbing to 48 percent, according to a 2015 report from Litmus. Given the...

4 Things You Need to Know to Market to Millennials

April 28, 2015

If anyone understands the millennial mind, it's Kevin Lyman. Since founding the live music event and brand strategy firm 4Fini in 1995, Lyman hasn't...

Twitter Introduces Controversial Messaging Feature

April 21, 2015

Twitter has added a new privacy setting that allows users to receive direct messages from anyone, regardless of whether they follow each other or not....

Are You Lazy Man LinkedIn?

Ryan Sauers April 13, 2015

LinkedIn is a super tool to use when building your professional network, but are you using it correctly? Don't be a Lazy Man LinkedIn....

3 Ways to Make Storytelling the Core of Your Email Marketing Strategy

April 7, 2015

Email marketing can be an ideal vehicle for delivering story-based messages to audiences. When integrated with other channels, the use of stories in email marketing...

marketing+sales : What's Love Got to Do With It?

April 2015

In today's sales environment, having the most product knowledge and the best pitch or presentation can only take you so far. What really makes prospects...

 
 
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