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SALES + MARKETING

Generating more sales leads with effective methods and strategies.

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Sales + Marketing Books

 

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Top 5 Reasons Why 'The Customer is Always Right' is Wrong

April 22, 2014

One woman who frequently flew on Southwest was constantly disappointed with every aspect of the company's operation. In fact, she became known as the...

Video: The Biggest Mistakes to Avoid When Selling Your Product or Service

April 8, 2014

"Sales is the lifeblood, the main artery of any company." So says sales expert Grant Cardone. Most people in business would most likely agree. So,...

5 Scientifically Proven Ways to Work Smarter, Not Harder

March 25, 2014

You work really hard. In fact, you might not be able to work any harder. But you can still work smarter. Here are five ways anyone...

marketing + sales : Could've, Would've, Should've: Where Does Our Time Go?

March 2014

Time is a concept many people struggle with. I often hear people say that they're slammed, buried, drowning, in the weeds, swamped, running ragged—the list...

The Lost Art of the Cold Call

March 2014

If you're convinced cold calling is still a worthwhile sales tactic, don't look to Google for affirmation. A search for "cold calling statistics" turns up...

How to Win When You Fail

February 11, 2014

If you're an entrepreneur, you will fail. I don't mean your business is going to fail and you'll go bankrupt. I mean that sometime,...

marketing+sales : Closing the Sale

February 2014

Whenever I ask salespeople to rate themselves on their competence in the different parts of the sales process, they invariably rate themselves low at closing...

The Hunt for Confidence

February 2014

Any seasoned sales professional knows the old adage “fake it ’til you make it” is nothing more than a one-way ticket to the unemployment line....

3 Reasons You Can’t Ignore Your Logo

January 28, 2014

If you're responsible for marketing your company and guiding your branding efforts, you have almost certainly considered your need for a logo. It's tempting to...

The Big One

January 2014

Sales is all about thinking big. Bigger clients lead to bigger profits which lead to bigger vacations, or so the logic goes, and a...

 
 
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