Bob Gray

Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.

It’s time to start strategizing for the new year, but maybe you’re still feeling the sting of a subpar 2016. Chalk it up to bad luck, overly ambitious goals, failure of the economy to run at its potential—whatever lets you sleep at night. The important thing here is that you learn from these sales shortcomings to get the numbers you want...

Does your strategy fit the mold of today’s corporate requirements? Perhaps it’s time to re-evaluate—and redesign—your approach for the modern business world...

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