Full Speed Ahead
Wholesale printing success hinges on fast turnarounds and convenience
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Hoffman chimed in, saying long gone are the days of wholesale printing being primarily purchased by very experienced print buyers from a select group of manufacturers who were known only to those in the industry.
"The accessibility to pricing and faster response times have revolutionized wholesale printing by erasing former geographical and informational boundaries. It no longer matters where your print manufacturer is located, as the economies of better pricing combined with faster turnaround times have taken freight costs or project time constraints out of the equation," she said.
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Melissa Busch
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