The Riches of History
Good. Dust off your pencil and notepad, because here are six great case studies from some of the best suppliers in the promotional industry.
1. The Pen-as-Self-Promo Gift
Submitted by Matt Fisher, ad specialties director for Fisher Space Pen Co., Boulder City, Nev.
“Our Classic Bullet Space Pens, which come in a variety of different colors, were used by one of our promotional product distributors as self promo gifts to their returning customers. After an order was received, they gave their customers a beautiful Space Pen as a thank-you. People are usually quite thankful and intrigued when given a Space Pen. They begin to use it every day at home or in the office, thus seeing their kind promotional product specialist’s logo every day. Case in point, next time their customer needs something, they’ll remember who took care of them best.