A Profile in Print
See how technology has affected the industry through the years
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Robison remembers when IBM Selectrics took the business world by storm in the late '70s, rendering "hot type" obsolete. "Almost overnight printers' typesetting operations, as well as independent typesetters, disappeared as designers and marketers produced their own 'galleys' for printing," he recalled. "Art boards, rubber cement and Exacto knives were the tools of the trade then. I have many memories of type curling off of art boards on hot days in the back seat of my car."
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- People:
- Don Bishop
- Ted Robison
Charlotte Mills Seligman
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