Go Big or Go Home
A successful relationship
between suppliers and distributors
will close the jumbo roll sale
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End-users have their own concerns. They worry about the quality of products, how quick the turnaround will be and whether a jumbo roll source is competent. Simon believes a smart distributor will address any concerns up front by partnering with the right manufacturer.
"It is extremely imperative to create a partnership between the distributor and the manufacturer so the end-user evaluates the combined value in a favorable light," he stressed.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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