American Solutions for Business Announces New Retail Focus
American Solutions for Business (ASB), Glenwood, Minn., has announced the formation of American Retail, a strategic focus on the point-of-purchase vertical market. American Retail will serve the in-store marketing and operational needs of retailers and manufacturers including the sourcing, production and distribution of fixtures, POP signage and materials, promotional items and apparel, operational documents and labels.
ASB has tapped three industry leaders to head the initiative: Brian Montgomery, Chris Wentz and Greg Guyette. Montgomery has held product and marketing leadership positions in high tech and marketing services companies, creating solutions that reduce costs and drive incremental sales for his retail customers. Wentz has held strategic sales and sales leadership positions throughout the print and marketing services industry with unique focus on the needs of retailers and brands that sell through retail. Guyette brings both leadership and hands-on experience in developing and implementing customer environments for retail floors in a variety of consumer-facing verticals, with special focus on fixtures and displays.
"ASB has many strong relationships with retailers and manufacturers," said Justin Zavadil, executive vice president. "American Retail allows us to provide an even broader, yet more tailored set of capabilities to the overall retail market, bringing focus to this important customer segment."
ASB Founder and CEO Larry Zavadil added, "We're pleased to have found three individuals who bring a passion for delivering solutions that will increase creativity while reducing client costs. We are now even better positioned to tell our retail customers that if they can dream it, we can deliver it."
ASB is an industry-leading distributor of promotional products, print and document solutions, office supplies, e-commerce and marketing solutions. The company employs a staff of nearly 300 employees who support the back office functions for a nationwide sales force of over 600 individuals. The company is now employee-owned and serves approximately 37,000 clients across North America. For more information, visit www.americanbus.com.