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"When we developed orderprinting.com, we decided on a hybrid 'decentralized-cloud' model," Ben Fretti, BCT's senior vice president, shared. "Each of our 40 plants has a technology team capable of setting up custom sites for our broker's customers. Most corporate identity sites are up in a week or less; others in the industry take up to two months to get the same job done because they rely on remote programmers to do the job. You have to be close to your customer to be effective. The cloud-based aspect is important, too. When we add a function for one customer, that function is immediately available to all. With 35,000 custom sites completed we've come across and implemented almost every possible request."
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