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One manufacturer discusses how distributors can succeed in this growing market niche.
Topping the conversations of many independent distributors these days is commercial print. Noted as a market niche with ever increasing opportunities, more distributors are seeking ways to find out how to better sell this product to their advantage. Offering some advice on this matter is Robert McAleavey, president and owner of Specialized Printed Forms, a manufacturer based in Caledonia, N.Y.
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