Could You Be a Marketing Agent?

Proforma's annual meeting was held in July, and I took the opportunity as a visitor to audit a few educational sessions. Proforma does a nice job with its meetings, and all of the sessions were well attended. One of the titles that intrigued me was How to Become a Marketing Agent.

The session was led by Mike Paulus, Proforma's chief marketing officer, who has many years of experience in the marketing field.