Distributors Raise the Bar
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People also made a major difference in IBSA's newfound success. "I have four other managers and a projects coordinator who make IBSA run day to day," noted Keith. "Without their 'whatever it takes' attitude, I am not sure that IBSA would be a reality."
Keith singled out Mark McKinney, executive vice president, Mike Luckett, vice president in charge of affiliates, John Heybach, vice president of suppliers and national account sales, Mark Musgrave, vice president of finance, and James Burchett, projects coordinator, as key players. "There are many others who have been helpful, and they know who they are and that we are very proud of them," he added. "It would take more pages to give them all the credit they deserve."
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