This is particularly true when serving larger accounts. In a move that D'Agostino said "emulates what the majors have done to corral accounts in the larger sandbox," SFI is capitalizing on a team-selling approach to court the Fortune 2000 companies.
As Wesley pointed out, "A large account with a big budget isn't going to be comfortable trusting that expenditure to one person." Typically, two or three representatives function as a team of experts specializing in the larger customers diverse needs, which increasingly revolve around outsourcing and the management and distribution of the customer's core inventory. As a result, SFI is as likely to be process managing the warehousing and distribution of furniture, light bulbs, juices and video game components, as it is commercial printing and promotional products. "It's a whole other bite of the apple for us," said D'Agostino.