Dominant Suppliers Increase Their Share
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Last year, when PrintXcel was ranked No. 2 on BFL&S' Top 100 list, Conway—then an executive vice president of the labels division—mentioned the implementation of the Boot Camp program to support cross-selling initiatives throughout the company. The program is still in effect and, according to Conway, has helped Quality Park exponentially grow its Total Company Selling initiative, which focuses on getting all brands to sell more than just their core products. "The education process has made all inside and outside sales staff more comfortable with selling products that they weren't familiar with before," he noted. "We now have label salespeople selling envelopes, envelopes salespeople selling labels and documents, etc."
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