Creativity at Work
Five steps to becoming a consultative selling pro
We spoke to Paul Kiewiet, executive director of the Michigan Promotional Products Association (MPPA), Grand Rapids, Mich., and Ryan Sauers, president and owner of Sauers Consulting Strategies, Stone Mountain, Ga. Kiewiet and Sauers have decades of experience successfully using this method, and offered advice on how to get started.
- People:
- Paul Kiewiet
- Ryan Sauers
Amanda L. Cole is the editor-in-chief of NonProfit PRO. She was formerly editor-in-chief of special projects for NonProfit PRO's sister publication, Promo Marketing. Contact her at acole@napco.com.
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