SOI Forms: Diversify to Multiply
Forms suppliers and distributors branch out
to keep up with industry upheavals
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For years, the printed forms segment has been the central topic of some ugly rumors: They aren't very eco-friendly; there's no money in this maturing market; a permanent transition to electronic forms is inevitable. Sound familiar?
Fact: Many industries are struggling thanks to a turbulent economic climate; forms are no exception. A convenient "quick fix" is unlikely, but don't dismiss the traditional business forms sector just yet. Forms have dodged a few potentially fatal blows thrown by emerging technologies, proving they still have some fight left.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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