GPA, Chicago, announced its latest promotion, the “Ink on Paper: Calligraphy Throughout the Ages” brochure. This sophisticated accompaniment for a museum exhibition highlights the history of calligraphy, serving as a dual exhibit overview and keepsake. GPA created this piece to demonstrate how the right papers can transform a simple promotion into both an elegant work of art and an engaging tool that impacts an audience on a deeper level.
This promotion was printed on two of GPA’s Ultra Digital Fine Art Cover Papers: cotton uncoated cover and bamboo uncoated cover. These papers were the natural choice for marketing collateral that pays tribute to the craft of written communications. Print service providers, designers and brand owners also rely on these premium sheets for the high-end look and sumptuous feel they lend to a variety of specialty and fine art print applications.
GPA’s Ultra Digital Fine Art Cover Papers often are used for other distinguished specialty applications, such as photo cards and albums, fine art reproductions, stationery, invitations, brochures and other luxe promotions. Its compatibility with a variety of common finishing processes, including foil stamping, letterpress, scoring, die cutting, laminating, embossing and debossing, opens up endless ways to customize these papers for creative uses.
To create the “Ink on Paper: Calligraphy Throughout the Ages” promotion, the papers were first printed four-color on an HP Indigo press. The inserts were guillotine cut; the brochure was die cut, scored and folded; and the pocket was secured with an adhesive.
For more information, visit www.askgpa.com.