Green Alert

There’s no better time than the present—especially with the recent passing of Earth Day—to start using this month’s mystery product. Customers searching for an eco-friendly solution, take note and check out the following clues to guess what the product is:

• It is Forest Stewardship Council (FSC) Chain of Custody (COC) certified.
• It is available in 30 percent, 50 percent and 100 percent post-consumer content.

• It reshapes what customers expect from the paper industry.

mystery product revealed
Headquartered in Boise, Idaho, Boise, a leading manufacturer of recycled paper, and South Coast Paper, a major converter of paper products, announced the introduction of ASPEN DiverseEarth premium recycled office paper, a Minority Business Enterprise (MBE)- and Forest Stewardship Council (FSC)-certified product line.

This distinctive product offering helps companies employ sustainable business practices, including making choices that are sensitive to the environment, society and their own economic well-being. Recognizing the vital connection between these three sustainability pillars, Boise and South Coast Paper have collaborated on a product line offering the performance customers expect from premium office paper, combined with a practical solution to meet their environmental goals.

“Together, Boise and South Coast Paper believe we have a winning proposition for customers who place a high value on the environmental and social aspects of sustainability,” said Terry Stepney, Boise brand manager. “ASPEN Diverse Earth combines the strengths of both organizations into a single brand that provides a two-pronged solution.”

ASPEN Diverse Earth-brand is an MBE-certified premium recycled office paper, available in 30 percent, 50 percent and 100 percent post-consumer content. It offers the same hardworking characteristics and brightness as non-recycled paper, but requires less water, energy and chemicals and fewer trees in the manufacturing process.

The product’s MBE certification allows customers to meet supplier diversity commitments for office paper purchases and to demonstrate their support for and use of a broad supplier base.

For more information, visit www.aspendiverseearth.com.