Halls & Company Acquires ActNow Media

Halls & Company, Brooklyn Park, Minn., manufacturer of ID Line, announced that it has acquired ActNow Media, an Atlanta-based promotional products supplier.

ActNow Media was founded almost 20 years ago by Fred Leamer, who started the company with the Write 'n Roll paper mousepad, and expanded to more products, such as counter mats, wrist rests and various mouse pads.

"It is with great excitement that we announce our acquisition of ActNow Media," Janet Adams, president of Halls & Company, said in a press release. "Fred has developed a stellar reputation in the industry as he's grown his business over the years. We look forward to broadening our line and providing greater opportunities for our customers."

"After 20 great years, I'm proud to say ActNow is left in the great hands of Eric Johnson 'The Badge Man,' [vice president of sales and development for Halls & Co.], and the rest of the ID Line Team," Leamer said in the press release. "I was able to start and grow this company thanks to the support of an amazing woman, my wife, and it feels like a fitting transition to hand off to an equally amazing woman-owned business."

"Fred's innovative products and outstanding customers will be a great addition to Halls & Company," Johnson said. "We plan on growing and expanding his line to offer more products to the industry."

For more information, visit www.idline.com.