Leading the Pack
How to stand out in the wide-format market
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Sean Norris
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If the numbers aren't swaying you, maybe a look around will. Jeffrey Stadelman, marketing manager for Stow, Ohio-based MACtac, noted that nearly every market uses wide format printing in some capacity. "[It] can be found everywhere, such as sports arenas, automotive applications, transit, commercial interest, long-term interior and exterior applications, and promotional applications," he said. "Wide format is everywhere you look."
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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