How Trade Associations and Strong PR Can Grow Your Business

David McKinnon, one of the most accomplished franchise-builders in the world, discusses his passion for franchising and key advice to grow your business. As co-founder of Service Brands International, he built Molly Maid, Mr. Handyman and other companies to represent nine brands with nearly 2,000 franchises in eight countries. He talks about the importance of trade associations and his involvement with the International Franchise Association. Tune in to this week’s episode of Million Dollar Monday to hear more.

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About David McKinnon: David McKinnon is an exceptional franchise-builder and one of the nation’s most accomplished entrepreneurs. He is co-founder of Service Brands International (SBI) and built the umbrella company to represent nearly 2,000 franchises and nine brands in more than a half dozen countries. McKinnon is dedicated to using his skills and knowledge to help young entrepreneurs thrive in the franchising world and achieve their dreams and ambitions. He provided a sizeable endowment to the International Franchise Association’s (IFA) Educational Foundation for the funding of its “NextGen Franchising” program and actively participates in judging the global contest that occurs annually. McKinnon has been recognized as Entrepreneur of the Year by the IFA for his “entrepreneurial spirit” and innovation.

About Million Dollar Monday: Million Dollar Monday features real successful people with real useful advice for entrepreneurs and people with big dreams. The series is hosted by Greg Muzzillo, founder of Proforma, the No. 1 ranked Top Distributor by Print+Promo.