Building Blocks to Success
Team up printed items with promotional products for a winning sales strategy
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In growing numbers, manufacturers have been adding promotional products to their lines as the long-awaited solution to a general leveling off of form sales. Plus, according to Tim Bayne, marketing analyst at New Century, Kansas-based Stouse, there’s yet another benefit: differentiation. Ad specialty items not only provide a unique selling proposition today, but they also help a company secure a niche for the future.
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- Companies:
- Genoa Business Forms
- Stouse LLC
E
Christen Gruebel
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