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It's a known fact that salespeople who consistently follow up generate higher sales than their colleagues who don't. However, mastering the art of effective sales follow-up is challenging.
We have all encountered prospects who expressed interest in our product, service or offering. But after that initial conversation that person has gone AWOL. We leave a few voicemail messages and send a couple of e-mails, but get no response.
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- Kelley Robertson
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