InnerWorkings Extends Agreement with IHG to Include Greater China and Asia Pacific
Chicago-based InnerWorkings, a leading global marketing supply chain company, announced a contract extension with InterContinental Hotels Group (IHG), one of the world's largest hotel companies. The agreement builds on the success of InnerWorkings’ multi-year partnership with IHG in developing loyalty program materials and eStores for several of their hotel brands. Under the new agreement, the relationship expands beyond the Americas region to include Greater China and Asia Pacific.
"We are proud of this relationship and particularly excited to be able to expand the scope of services with IHG," said Rick Doss, southern region president at InnerWorkings.
Beginning June 2013, InnerWorkings will further support IHG by sourcing and procuring all categories of print and promotional materials across the following hotel brands: InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Hotel Indigo Hotels, Holiday Inn Hotels, Holiday Inn Resort Hotels, Holiday Inn Club Vacations, Holiday Inn Express Hotels, Staybridge Suites Hotels and Candlewood Suites Hotels. The two organizations began working together in 2009.
"For the past four years, InnerWorkings has demonstrated the ability to service the complex needs of our 73 million member strong loyalty program, Priority Club Rewards," said John Muehlbauer, director, Priority Club Rewards, IHG. "We look forward to expanding our relationship even further as our loyalty program continues to grow and evolve, as well as takes on a new name, IHG® Rewards Club, this July."
For more information, visit www.inwk.com.