InnerWorkings Inc. Enters Multi-year, Multi-million Dollar Agreement with Things Remembered
InnerWorkings Inc., Chicago, has partnered with Things Remembered, the nation's largest and most prominent retailer of personalized gifts, to produce and manage both in-store and at-home marketing efforts.
Under the multi-year, multi-million dollar agreement, InnerWorkings will oversee the development and production of Things Remembered's in-store signage, point-of-sale and catalogs across the U.S. In addition, by leveraging its VALO technology platform, InnerWorkings will heighten delivery efficiencies of in-store marketing materials for Things Remembered's 600-plus retail locations.
"We partnered with InnerWorkings to streamline and maximize efficiencies in the production and shipping of our catalogs, mailers and in-store marketing pieces," said Christopher Warnack, Things Remembered's director of creative services and visual merchandising. "This partnership gives us greater flexibility and maximum reach."
Things Remembered also will benefit from greater brand consistency, strategic sourcing, transparency and better project management through the InnerWorkings partnership. InnerWorkings is uniquely positioned to help leading retailers such as Things Remembered overcome brand challenges across the marketing execution spectrum—from ideation to production.
For more information, visit www.inwk.com.