Talking Shop

Walters hopes to see these transactions benefit all customers, and explained that a seamless transition is the top priority for 2014. "We will be focusing on integrating [WISCO, National Imprint Corporation and Folder Express] into the network," he commented. "Our No. 1 priority is to make sure we maintain the positive customer experience.

"All three of these organizations are strong brands that have loyal customer bases. There are no immediate changes planned, and all three locations will continue to operate as they have been," Walters added. "We look forward to welcoming new customers as well as strengthening partnerships with those existing customers that also purchase from our new additions."

Despite his company's high marks, Walters is aware of the problems currently plaguing the industry. So, what keeps him up at night? The consolidation of the print distributor market. Walters attributes the consolidation to an aging customer base and the lack of a "clearly defined succession plan."

"Our industry is in need of a youth infusion," he observed. "Without the next generation promoting the benefits of print communication and the distributor model, where will we be five, 10, 15 years from now? The energy, enthusiasm and promotional effect that the next generation brings are necessary for our industry to stay relevant, viable and strong."

The Ennis team will never succumb to indifference if Walters has anything to say about it. In fact, he credits his staff for creating a unique business culture.

"We didn't set out to do things differently or be unique—it is simply a reflection of the excellent team that has been built over the years," Walters noted. "Top to bottom, from the way we manage our business to how management engages prospects, customers and acquisitions, we feel our culture has opened many opportunities that otherwise may not have happened."