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Sean Norris
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Apparel is the promotional products industry’s top-selling category, and T-shirts are a big reason why. They’re inexpensive, they’re stylish and they’re versatile. Businesses of all sizes buy them (from big liquor brands to local microbreweries, arena-packing rock acts to corner-bar Poison tribute-bands) and everybody wears them (from big liquor brand sales reps to craft brewers, rock stars to guys who willingly imitate Bret Michaels).
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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