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"High-quality label products used to be considered specialties. Now, that quality is expected on every label order, and companies are having to invest in that quality," commented Shanley.
At Tipp City, Ohio-based Repacorp Label Products, owner Rick Heinl talked about the shift from stock labels to custom-designed labels in his plant and the impact it's having on his production environment. He is also cautiously planning how to gear up physically and financially to add radio frequency identification (RFID) capabilities, a move he sees as essential for anyone wishing to remain a serious competitor in the label market.
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- Companies:
- Labels West
- Repacorp
- Sierra Screenprinting
- People:
- John Shanley
- Rick Heinl
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