Melissa Data Receives High Marks

Headquartered in Rancho Santa Margarita, Calif., Melissa Data, a developer of data quality, data integration and data enrichment solutions, announced the company ranked first in customer satisfaction, according to the Information Difference 2009 Data Quality Landscape Q1 Report.

Andy Hayler, author of the report, stated: "As part of the research, we carried out a customer satisfaction review of all the leading data quality companies." He continued, "Customer satisfaction is, in our view, a very good indicator of the quality of a software product because customers that have gone through the entire implementation process are in the best position to judge whether a product actually delivers on its promises."

The report measured each vendor in three dimensions: market strength, technology and customer base. In each dimension, scoring was based on a scale of 0 (worst) to 6 (best). Melissa Data shared joint top marks in its customer feedback score in the research.

"We believe Melissa Data's inclusion in the report and our position as a leader in customer satisfaction reflects our commitment to being a partner in data quality with our customers," said Gary Van Roekel, vice president of sales and marketing, Melissa Data. "We believe data quality provides immediate ROI and is as important to SMB customers as it is to enterprise—that's why we strive to offer robust, multi-platform solutions like our Data Quality Suite of APIs and the Total Data Quality Integration Toolkit for SSIS. All our products are scalable and affordable, and we offer unlimited technical support to make sure each customer maximizes the potential of [its] data assets."

The report also identified a trend in increased real-time deployment of data quality solutions as data quality vendors embrace SOA standards, which has enabled data applications to be embedded into broader business processes for use online rather than just in batch, which was usually the case in the past.