My Trip to the Million-dollar Club
Or, 'Some thoughts I had about success in our industry while sitting by a sunny resort pool in Southern California.'
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Proforma, a large print and promotional products distributorship, was kind enough to fly me out to write about its annual Million Dollar Club event. It's a three-day celebration of all Proforma's owners that have passed the $1 million mark in sales for the year. It's held at a different resort every year. The 2015 event was at the beautiful oceanside Terranea resort in Rancho Palos Verdes, Calif. While there, I spoke with high-earning Proforma owners, as well as their support staff and supplier partners, to figure out how and why these distributors were able to break the million-dollar mark in sales.
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Michael Cornnell
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