Mohawk and Arjowiggins Creative Papers Announce Groundbreaking Strategic Alliance
Mohawk, North America's largest privately-owned manufacturer of fine papers, envelopes and specialty substrates for commercial and digital printing, and Arjowiggins Creative Papers, the world's leading manufacturer of creative and technical papers with manufacturing facilities in Europe and Asia, have announced a unique and exclusive alliance, effective May 12, 2015. Through this exclusive arrangement, Mohawk and Arjowiggins Creative Papers will share best-in-class manufacturing capabilities, facilities, technologies, sales and marketing resources and expertise.
The alliance is unprecedented in the paper industry, especially for two brands that previously acted as competitors. Arjowiggins and Mohawk are like-minded fine paper manufacturers with legendary brands that have driven the premium paper segment for over a century. The companies share core values of heritage, innovation, operational excellence, craftsmanship, safety-focused manufacturing, environmental commitment and social responsibility.
A Mutually Beneficial Exchange of Expertise in Manufacturing, Sales and Marketing
Under the terms of the agreement, Mohawk will have exclusive rights to manufacture Arjowiggins Creative Papers' luxury packaging products, Delos and Butterfly, as well as rights to license, market and distribute these and other select Arjowiggins Creative Papers luxury packaging products to design, packaging and print professionals in North America.
Delos is a recognized leader in its field in Europe and, together with Butterfly, it is used in the luxury packaging market by well-known global luxury brands where the highest standards of quality, cleanliness and foldability are demanded. The innovative and traditional characteristics of these Arjowiggins Creative Papers products attract these very demanding brands, which do not ever compromise on quality.
Likewise, Arjowiggins Creative Papers will have exclusive rights to manufacture Mohawk Superfine with iTone, as well as rights to license, market and distribute the product through selected merchants.
Mohawk Superfine, developed in the late 1940s, has long been the fine paper of choice selected by the world's leading brands, graphic designers, and fashion houses. World-renowned brands including Tiffany, Herman Miller, Aveda, Honda, Bergdorf Goodman, Bloomingdales and the world's best graphic designers specify Mohawk Superfine for high-end communications, premium envelopes, fine stationery and luxury packaging.