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Said Tabor, vice president of Duluth, Georgia-based Data Supplies, "With the e-commerce applications that are available today, there is no account that is safe for a direct."
In the past, direct-selling manufacturers were able to wow customers with their large size and mass-producing machinery. Their ability to handle heftier accounts and eliminate the proverbial middleman was a seemingly attractive quality that set them apart from independent distributors and manufacturers. But what was once deemed by some to be a faster and easier process can actually be more of a hindrance than a help.
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