NAPL Launches New Member Media Center
The National Association for Printing Leadership (NAPL) has launched a new Member Media Center that will make professional press release and image marketing services available to all member companies.
"Our members have lots of exciting news and great success stories to share," said NAPL President and Chief Executive Officer Joseph P. Truncale. "This new NAPL service will enhance their marketing efforts by helping them get the word out quickly and affordably."
The Center will provide members with professionally written press releases and other image pieces, and distribute them under either the customer's banner or the Media Center logo to NAPL's media list and other member-selected recipients, such as local media. All materials become the property of the member and are available for use in a variety of additional internal and external company communications.
"The press releases and other materials produced by the Member Media Center will have multiple follow-up promotional uses in such applications as the member's company newsletter or website, local media outlets, customer and prospect handouts, and tradeshow collateral," said NAPL Senior Vice President/Marketing Cindy Woods, who oversees the Center's activities. The service is competitively priced and flexible enough to be able to meet the promotional needs and budget of virtually any industry company large or small," she continued, "and since the experts at NAPL know the graphic communications industry inside and out, releases and promotional materials can be created promptly and accurately."
For more information about the organization visit www.napl.org.