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And, according to industry veterans Bob Boldig, president of Avant-Garde, Tullahoma, Tenn., and Paul Beegan, owner of B&W Press, Georgetown, Mass., targeted direct mail is a growing area that represents a true bright spot in the printing industry.
Both companies specialize in short runs (500 to 25,000 pieces) of personalized, targeted direct mail, bringing to market unique, cost-saving, value-added solutions.
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