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The change could have been in an accounting or human resource system. It could be a product or service, telephone answering procedure, training program or work process. Sometimes it was to the organization structure, marketing strategy or the very business the company was in.
Good champions are passionate about their cause or change. They are staunch, zealous fanatics. Great champions are emotional, irrational, irreverent, impatient and unreasonable. They want the change—no matter how big—to happen this week, this month or certainly by the end of this quarter. To an impassioned change champion, the sky is often falling and the situation is desperately urgent.
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