Pitney Bowes Acquires Digital Cement

Pitney Bowes, Stamford, Conn., completed its acquisition of Digital Cement—a firm providing relationship management strategies and services—for approximately $40 million. Digital Cement will become part of the company’s marketing services business led by Mark Cattini.

Digital Cement provides Fortune 500 clients in the consumer packaged goods, telecom, financial services, retail and healthcare industries with consultative offerings including: strategic planning to address business needs and customer analytics to ensure marketing programs achieve desirable results.