Pitney Bowes, Stamford, Conn., offers online resources to help customers manage the new postage price changes which went into effect on May 12. They are designed to ensure mailers make wise choices about mailstream options.
Visitors to www.pbrateinfo.com will find general information about the new rates, as well as many other topics of importance to mailers. The site also includes an interactive rate change calculator that helps customers understand how the new rates will affect them, and offers specific strategies to mitigate the price increases. The calculator is available through the “Identify Winning Strategies” link on the site.
The recent postage price changes are among the smallest in years, thanks in part to the sweeping postal reform law passed by Congress and signed by President Bush in late 2006. The law mandated that postage prices in the aggregate cannot rise faster than consumer inflation for a period of 10 years. “While these are modest price increases by historical standards, the imperative for mailers remains the same: to review operations continually to ensure the best overall strategy for this valuable communications channel,” said Leslie Abi-Karam, Pitney Bowes’ executive vice president and president, mailing solutions management. “We think price changes offer a great opportunity to take a fresh look.”
Pitney Bowes has also been reaching out to mailers through local Postal Customer Council meetings, direct mail, in-person customer calls and Web-based training sessions. “Even during challenging economic times, mail remains one of the best ways to communicate with customers and prospects,” reflected Abi-Karam. “At Pitney Bowes, we are committed to providing companies with all the tools, information and services they need to make their direct communications efficient and effective.”
For more information, visit www.pb.com or call (203) 356-5000.