PODi Sees Continued Strong Growth for Digital and Variable Data Printing
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PODi President Rab Govil said, "Digital printing has a solid record of reliable growth, even through the recession. From 6.1 billion color digital pages printed in 2003 to 46.1 billion pages printed in 2010, digital printing has experienced seven consecutive years of growth. Our research shows that the big drivers of growth for at least the next decade will be direct mail, transpromo and marketing collateral."
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