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Bonobos, a men's retailer, mailed its first physical catalog in March 2013 in order to describe the brand and products more fully.
JCPenney is bringing back its printed catalog after having an online-only presence for the last five years, the Wall Street Journal reported. The 120-page book, which will be sent to select customers in March, includes items from JCPenney's home department.
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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