Prodigital Heightens Webinar Program
Headquartered in Edison, N.J., Prodigital Printing has now presented its free educational webinars to more than 600 print distributors and marketing services providers. Last July, the company launched its first two web-based sessions covering web-to-print and personalized URL technologies.
Based on attendee feedback, the decision was made to create a session on Selling in the Voicemail Age. Prodigital implemented this program in Sept. 2008.
While continuing to add topics geared toward print distributors, the company has launched the Self-Promo Auto-Pilot Program, giving subscribers access to a series of “unbranded” webinars that they can invite their end-user customers and prospects to attend.
“By sharing our ‘intangibles,’ like knowledge and experience, we have greatly increased our visibility among the distributor community. ... We will be giving our distributors the opportunity to share some intangibles of their own, and we would expect them to see the same positive results of doing so that we have,” said Bill Doehler, vice president of business development.
He went on to say, “But that is only a small part of the program. The program incorporates a data management tool along with automatic monthly e-mail and traditional mail that will keep our subscribers on the radars of their prospects and customers.”
For more information, visit www.pdwebinars.com or call (800) 525-0775, ext. 312.