Public Television to Air Industry-Produced Segment
AIM Global, Warrendale, Pa.—recognized as the worldwide authority on automatic identification and mobility—has announced the availability of the public television-produced video titled “Spotlight On: RFID Technology.” The video is the culmination of a year-long project sponsored by AIM Global members FEIG ELECTRONIC, Intermec Technologies, Markem, PSC and Symbol Technologies, and produced by public television film entertainment company, Trivue Entertainment.
“Spotlight On” is an ongoing series of educational, short programs that has been broadcasting nationally on public television for more than 17 years. Each segment may run for a year or longer, depending on the relevance of the content and its educational value to viewers. The six-minute video was developed to educate public television viewers about what radio frequency identification (RFID) technology is and illustrate some of the ways it’s currently being used.
Footage from the member sponsors, American Express and The Boeing Company, combined with interviews by Dr. Bill Hardgrave, director of the University of Arkansas RFID Research Center, and Ken Porad, associate technical fellow for Boeing, give a concise and interesting snapshot of what the technology is and how it is currently being used.
The video began airing on April 29 on PBS affiliate stations in the U.S. at the discretion of the program directors. The video is also available in several formats for download from the AIM Global Web site at www.media.aimglobal.org.
For more information, visit www.aimglobal.org/calendar.