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His story begins in May 1979. The latest recipient of an associate degree in business, Eubanks (also known as "Euby") was looking forward to attending what he affectionately calls "the real USC," the University of South Carolina, later that fall. The dean of his soon-to-be alma mater's marketing department had something else in mind. Right before the graduation ceremony, the dean recruited Eubanks to participate in a little experiment. "He challenged me to create a résumé and include some of my work from school in his classes. We would [then] find 10 companies to send it to and see what would happen," Eubanks recalled.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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