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Nevertheless, anti-counterfeit tactics are far from the only hint of progress being made with this technology. Since the inception of Avery Dennison’s RFID division in 2004, few aspects of the business today resemble the past. Bidlingmaier recalled back then the division consisted of a lineup of UHF RFID inlays primarily targeting the carton-and-pallet market created by Wal-Mart. Now, the RFID division’s product portfolio contains more than a dozen items used around the world in a variety of applications, including internal and external supply chain, pharmaceutical, aviation, retail apparel and other asset tracking applications.
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