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Naturally, stated Fred Elhami, president of Costal Tag and Label, Santa Fe Springs, Calif., many businesses want to get in on the action.
"There are too many suppliers," Elhami said. "Really, it's everybody and anybody who has a printing press."
Elhami stressed the need for a niche. Manufacturers and distributors alike can survive an ocean full of pressure-sensitive label sharks by using a bait other than custom runs and rock-bottom prices.
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