R.R. Donnelley Awarded Multi-Year Multi-Million Dollar Agreement by Williams-Sonoma Inc.
Chicago-based R.R. Donnelley & Sons Company has been awarded a multi-year multi-million dollar agreement by Williams-Sonoma Inc. that renews and significantly expands the companies' relationship. Under the terms of the agreement RR Donnelley will provide printing, sophisticated co-mailing and mailing logistics services for all of Williams-Sonoma Inc.'s catalogs.
A premier specialty retailer of high-quality products for the kitchen and home in the United States and globally, Williams-Sonoma Inc.'s catalog titles include Pottery Barn, Pottery Barn Kids, PBteen, PBdorm, Pottery Barn Bed & Bath, Pottery Barn Outdoor, Williams-Sonoma, Williams-Sonoma Home, West Elm, Rejuvenation as well as its recently launched Mark and Graham, Agrarian and West Elm Market.
Patrick Connolly, executive vice president and chief marketing officer at Williams-Sonoma Inc., stated, "Catalogs play an integral role in our multi-channel merchandising strategy and they must reflect the quality of our brands. We are pleased that RR Donnelley will be producing these important communications for all of our concepts."
In addition to catalogs and mailing logistics, RR Donnelley provides Williams-Sonoma Inc. with commercial printing, direct mail, labels and financial printing.
"All of us at RR Donnelley are very proud to have been awarded the opportunity to handle all of the Williams-Sonoma Inc. concepts' catalogs," said Dan Knotts, RR Donnelley's COO. "The platform that we have built to serve multi-channel retailers is designed to help them bring their brands to life and to produce outstanding results in a variety of media."
For more information, visit www.rrdonnelley.com.